We are community! Across the years, we’ve shared beers and tears. We’ve celebrated and supported each other on these trips around the sun. Now is one of those times. Recently community leader and Office Depot MSP program executive Michelle McBain  announced that she is having open heart surgery this coming week.

Michelle and her husband Jay (an analyst at Forrester) have been tireless supporters of the community. Michelle has been a strong advocate for women in technology and a cheerleader

 

machine learning and big data why they have to work together

Machine Learning is an Artificial Intelligence technology that allows computers to learn without having been explicitly programmed for that purpose. To learn and grow, however, computers need data to analyze and to train on. In fact, Big Data is the essence of Machine Learning, and Machine Learning is the technology that makes full use of the potential of Big Data.

What is Machine Learning?

If Machine Learning is not new, its precise definition remains confusing for many people.

 

Cloud

Businesses are well aware of the fact that IT environments generate data that needs effective storage technology and data recovery technology like backup and disaster recovery. This applies to all kinds of businesses regardless of the size (SMBs, SMEs, Large Enterprises). So, why are SMBs, SMEs or startups reluctant about purchasing and setting up these technologies? It’s the price tag on them.

Continuing our thought leadership momentum, we’re happy to announce a robust line-up of Summer quarter topics for MSPs, Consultants and IT Pros. As is often the case with colleges in the Summer, we’re exploring a range of technology topics that, in some cases, push the comfort zone of technology professionals. And that’s a good thing: critical thinking!
Highlights are in order and you can learn about every complimentary lecture here

July 18: Online Video Marketing: Six Essential Principles of Success (Kevin Hunter)
This is a case of not judging a session by its title. The back story is that Kevin Hunter the THE MAN

Analytics

By Fabrice Martin

Marketing directors can’t make decisions in a vacuum. They need information about their customers, their channels and all the touchpoints that help them to connect with each other. How can they deliver what the customer wants unless they can see through the customer’s lens?

Customer interactions with a brand are

Business analyst help guide businesses in improving processes, products, services and software through data analysis. These agile workers straddle the line between IT and the business to help bridge the gap and improve efficiency.

Lead generation is absolutely crucial to your business. Lead generation is the practice of finding and drawing in potential customers to your business. There are a variety of ways to do this including via social media or even investing in certain tools that can help you generate leads.

One way you can easily generate leads without stepping outside of your website or investing in any expensive tools is to work through your own blog. In this article, we are going to look at 10 of the easiest ways for you to convert B2B leads through your blog.

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