As our industry enters the 3rd wave of the cloud, it's both an exciting and a challenging time to be an MSP focused on the cloud. Partners are seeing even higher volumes of cloud adoption, a differentiated focus on security and the mainstreaming of hybrid work models. Accelerated SMB demand in this wave will also drive ITSPs to rapidly expand cloud support, administration and data protection models.
We see this funding as validation of our mission, and it's also a testament to the hard work IT Service Providers do to power SMB digital transformation every day. As we look forward, we're excited to use this funding to expand investments for partners across 4 areas:
- Product Innovation
- Partner Engagement & Sales
- Customer Support
- Partner Success & Marketing