Navigating the channel and its opportunities can be like boating on the open sea—simple and intuitive for those with extensive experience, but tumultuous and dangerous for those trying it for the first time. 
GetChanneled, a virtual channel chief consulting firm, opened and began accepting clients today as its co-founders, SMB channel veterans Brian Sherman and Ted Roller, strive to help technology organizations succeed in the channel.
“Whether a Fortune 500 company or an emerging vendor, building a successful channel program can be a challenging prospect,” Roller, GetChanneled virtual channel chief, said. “Our team simplifies the process, helping developers and tech organizations develop a strategy, design a go to market plan, then follow through on implementation. GetChanneled will identify the best options for each prospective vendor, from their sales and marketing plans to public relations and industry alliance needs.”
GetChanneled begins with an evaluation of clients' capabilities and needs in the channel, and works with the organizations through development and execution of a channel program.
